Pop Daddy - Beer Cheese Sticks... Where's the cheese flavor?

Pop Daddy's Beer Cheese is inspired by Perrin Brewing Company, Comstock Park, MI. Both companies are based in MI. While Pretzel Expert has not tasted a Perrin brew, the Pop Daddy pretzel lacks beer cheese flavor. There is definitely a lot of "flavor" on the pretzels, especially salt at 500 mg, but can't taste cheese. Hopefully Perrin's beer tastes better.